CLEAR Launches Global CSR Initiative at Singapore Grand Prix

Just a few days before the fabulous F1 weekend, Rachel and I attended the CLEAR Global CSR Initiative Launch at Singapore Grand Prix. The initiative, "Helmets for Heads" is aimed at promoting road safety by raising funds for the purchase and the distribution of helmets in lower income communities. "Helmets for Heads" will be also be running in partnership with the UN Decade of Action for Road Safety from 2011 to 2020. 

"At CLEAR, our core principles are focused primarily on scalp hygiene and we realized that protection shouldn't just top with shampoo, but also to those who truly need head protection." 
- Francois Renard, Global Vice-President of CLEAR 

Rachel and I trying out the driving simulator.

I got to experience what was it like to drive on the Singapore F1 Race Circuit! 

To kick-start CLEAR's drive to support their road safety intiative, three helmets were signed by the Lotus F1 Team drivers, one by former world champion Kimi Raikkonen, and the other two by Romain Grosjean.

Romain Grosjean, Lotus F1 Team 2nd Driver

Jerome D'Ambrosio, Lotus F1 Team 3rd Driver

Eric Boullier, Lotus F1 Team Pricipal, Francois Renard, Global Vice-President of CLEAR, and Kimi Raikkonen, Lotus F1 Team 1st Driver. 

The signed Raikkonen helment drew a winning bid of SGD$5000 at the event! The remaining two helmets, signed by Grosjean, will be released on Ebay. The funds raised from the event will be channeled through the Road Safety Fund and injected into programmes under the Asia Injury Prevention Foundation, which aims to reduce the pervasive and devastating rate of road traffic fatalities in developing countries.  

Thank you Waggener Edstrom Worldwide for inviting us to the CLEAR event! 

Today's Outfit:
Top from Miss Selfridge 
Maxi Skirt from Zara 
Boots from Dr. Martens 
Rings from Bimba & Lola
Bag from MiuMiu 

Top from H&M 
Thrifted Shorts 
Wedges from Taiwan
Bangles from Accessorize 
Clutch from Forever21

Fierce & Love, 

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